Mikisis - Re-connecting to yourself
Creation of the logo, graphic identity andwebsite
Logo & Graphic charter
With Franck and Aïda, we worked on a logo that could transcribe the values that were important to them.
Their work is above all to support people who need support in their everyday life.
It is essential here to be able to represent the notion of support, trust and respect which are their values applied in their daily work.
As for the logo design, we start with a blank sheet and then I start the drawing machine.
A look at what is being done in other similar structures or with a name close to MIKISIS; some research on Franck and Aïda, on the world around them, on their expectations... and a first batch of logos begins toemerge in order to be able to give ideas on those they want but also on what they don't want.
Here are the first proposals without any work on the colors for the moment:
On each of these proposals, we can find the M of MIKISIS (sisi, sometimes with a lot of imagination but it's always the idea...)
It would seem after this first send that a logo close to a heart is a popular option. Also, I look back on it and propose another logo:
This logo seems to please, and Franck and Aïda are starting to share this logo a bit to see the feedback from those around them...
Nevertheless, me...I have a doubt...and when there is a doubt...there is no doubt....so... I start again in the submarine while this logo makes a little around on their side and seems to be suitable.
Also, a little later, I allow myself to make them a new proposal on my initiative which for once will be more in line with what I wanted to offer them:
We're getting there... the feedback is much more enthusiastic than for the previous proposal and even if we're not yet on the final version or on the right colors, we finally have the right frame.
After a few more exchanges and LIVE work meetings on the logo, we finally arrive at a design that will please everyone and again the choice of colors to submit.
Here are the different proposals that were then presented:
For once, I couldn't influence the choices because sincerely, each of these different proposals pleased me enormously...
For their business cards, Aïda and Franck will have different expectations and they will therefore each have their own business card. The graphic research was exciting and very rewarding.
Here are the different cards that will haveare presented.
Click on the images to enter modeviewer.
Now that the graphic charter and the logo are ready, it's time to start preparing the website.
It is now time to write down the values, missions and objectives of Mikisis. Here is an exercise for Aïda and Franck which will allow them to be able to refine their offer and target their mode of communication.
It was then a few moresessions collective work and homework in order to be able tofeed the website. In addition to this, I offer them training in several sessions so that each of them is able to manage the basics offunctioning from their website.
Thanks to Aïda and Franck for their trust and I remain at your disposal if you still need me...
Find Mikisis Facebook here.
If you too, like Aïda and Franck, would like to have your own logo made to develop the image of your company, do not hesitate to contact me.here